In today’s article, we wanted to talk about brand awareness and knowing what you’re getting. While browsing around our normal Greek sites, we noticed something interesting…. Some of these companies aren’t telling you exactly what you’re getting! In being fair, once again we will keep everything apples to apples. We’ll talk about sweatshirts since it’s season appropriate.
First, let’s start of with Something Greek. Every single sweatshirt that we looked at had a clear description of exactly what you would be getting. See the attached screen shots for proof!
With Greek Gear, it’s kind of like the mystery meat at the school cafeteria, you’re not quite sure what you’re getting. We did the same comparison, and did come across one item that did have a description, but still not sure what brand they are using. And their sweatshirts might be a great deal, but can you decipher what you’re getting ahead of time by the descriptions?
And last but not least, we’ll take a look into Custom Greek Threads. They let you choose from 1 of 4 different sweatshirts, and you only know what you’re receiving from 1 of the 4 sweatshirt choices. They are good, however, with letting you know what the specs are of these mystery brand garments.
To wrap up this article, I personally feel that it’s important to know what you’re receiving ahead of time. Imagine one year you ordered a sweatshirt, and you loved it, only to find out the following year when you ordered for your little that it was something completely different. How would you know? A company that takes the time and effort to let you know what you’re receiving will win my business time and time again.